Are you looking for the perfect guide on Google’s zero-click searches? You’ve come to the right place. In this post, you will learn everything about zero-click searches and find answers to questions such as: What are zero-click searches?What are the types of zero-click searches?How to optimize for zero-click searches? So, without further ado, let’s start.
Read More
Doing SEO is a tough cookie for startups or new businesses because they have less time at hand and a limited budget. When you start a new business, your focus is mainly on short term goals; therefore, planning for long term strategies like SEO is often procrastinated and least prioritized. But every startup must understand
Read More
A blog can widen a person’s networking to innumerable people worldwide; this can increase if you follow the right practices. As of 2016, 6.7 million people were blogging on sites such as Blogger, WordPress, etc. and 12 million opted for social networks such as Facebook, Tumblr, etc. as mediums to express opinions. For Businesses, Blogging
Read More
Why do we need an SEO Audit? Theoretically, the purpose of conducting an SEO Audit is to check a site’s search engine friendliness by identifying its strengths and weaknesses. But for me, an SEO Audit is more about exploring further growth, turning weaknesses into strengths, and strengthening what’s already strong, which leads to our first
Read More
You must have heard of the common expression “first impression is the last impression”. While it sounds somewhat impractical in a real-life scenario, in the world of marketing, this expression is 100% true. How? Let me explain. When someone visits your website either through an advertisement or some other medium like social media, etc. and
Read More
Like pineapple on pizza, email marketing and SEO are a weird combination. But people do love a pizza with pineapple topping, just like smart marketers who thrive to boost their SEO initiatives every way they possibly can. People are bound to disagree with the idea because we all know GoogleBot crawler doesn’t aim at crawling
Read More
A business never underestimates email marketing’s power even though it is the oldest form of digital marketing. Even today, most marketers prefer using email marketing because of its ability to produce the most impressive results. However, Generation Z’s (1995 – 2010) creation of social networks have extended the marketing methods. Being a man of facts
Read More
User-generated content can be one of the most powerful marketing tools your brand can have. But to get optimum results, you need to leverage UGC efficiently. 83% of people in the world take recommendations from family, friends, etc. before making a purchase decision. When I decide to purchase a product online, I don’t wish to
Read More
Before you start, let me clarify one thing: This is not one of those standard posts on creating a piece of content that Google desires. In this post, you will find actionable ways to create high-quality content beyond the boundaries of SEO. So, let’s start. Bring Your Old Blog Posts Back To Life Right off
Read More
Ranking #1 on Google is a very competitive game, and some SEOs want to win by any means necessary. But sometimes SEOs cross a line and use unethical SEO strategies to win. Due to this, their rankings take a nosedive and going back to square one becomes a daunting task. Such unethical SEO strategies that
Read More
Ever since Google’s mobile-first indexing update over 5 billion mobile phone users have found quick answers to their queries. While this update benefitted the users, several websites faced a sudden fall in their SERP rankings and traffic. To recover their SERP position, Google made it crucial for webmasters to upgrade to mobile-first indexing. While the
Read More